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Rolex Day-Date 40 228396TBR

Day-Date

Rolex Day-Date 40 228396TBR with an ice-blue dial with baguette diamond markers and a baguette diamond bezel on a platinum President bracelet, front view

Price range not published yet

Not enough market data yet to publish a price for this watch.

We only publish a range when enough recent, sourced sale results back it. There aren't enough yet for this watch. 2 qualifying sold prices are on file so far. List price €118,200–€127,600 (January 2026): retail list price in France per 41watch, January 2026, depending on dial and bracelet.

  • Reference228396TBR
  • Case40 mm

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Price data last checked October 26, 2026.

Recent sales

6 sold results since Sep 24, 2025, newest first

Individual sale results, not an estimate. Too few to publish a range yet, and each watch differs in condition and set.

  • Aug 12, 2026$103,000Condition not statedBox and papers not statedRolexForumsListed price when marked soldView post on RolexForums
  • Feb 10, 2026$107,500Condition not statedBox and papers not statedRolexForumsListed price when marked soldView post on RolexForums
  • Dec 7, 2025$95,250Condition not statedBox and papers not statedPhillipsView listing on Phillips
  • Nov 24, 2025$111,000Condition not statedBox and papers not statedReddit r/WatchexchangeListed price when marked soldView post on Reddit r/Watchexchange
  • Nov 9, 2025≈ approximately $173,440USD, converted from CHF 139,700 at the ECB rate of Nov 7, 2025Condition not statedBox and papers not statedPhillipsView listing on Phillips
  • Sep 24, 2025$115,000Condition not statedBox and papers not statedRolexForumsListed price when marked soldView post on RolexForums

No eBay results in this period.

Forum rows are posts on Reddit r/Watchexchange, RolexForums and WatchUSeek that the seller marked sold. The amount is the listed price when marked sold, not a confirmed sale price, and forum rows do not feed our price.

Price by condition

We will show a range for each condition (unworn, excellent, good, fair) and a price history once enough sourced observations exist for the Day-Date 40 228396TBR. When it is published, this section lists:

  • a range and a typical figure for each condition, with and without box and papers
  • how many sale results back each row, and the date of the newest one
  • the monthly price history, with the same results as a table

About the Day-Date 40 228396TBR

The Rolex Day-Date 40 228396TBR is a reference in the Rolex Day-Date collection. From our catalog: a 40 mm case in 950 platinum; bezel: 950 platinum set with 40 baguette diamonds; dial: Multiple dial options; seen: diamond pavé dial with 8 diamond baguettes and 2 sapphire baguettes (Uhren2000 listing); movement: Rolex calibre 3255, automatic. The specifications below list every fact we have sourced for this reference; anything we could not source is marked as not known.

What the sales say

Siblings worth a look: Day-Date 36 118135 price, Day-Date 36 118138 price and Day-Date 36 118139 price.

228396TBRDay-Date 40

SpecsSell yours